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Company name
What industry do you operate in?
Technology
Healthcare
Finance
Retail
Manufacturing
Hospitality
Education
Media & Entertainment
Real Estate
Energy & Utilities
Automotive
Professional Services
Non-Profit & Social Services
Arts & Culture
Construction & Engineering
Transportation & Logistics
Food & Beverages
Sports & Fitness
Beauty & Wellness
Environmental & Sustainability
Choice 22
Choice 23
Can you provide us with the URLs of your website and existing social media profiles?
Who will be the main point of contact for communication regarding social media management?
Who is your target audience? Are there specific demographics or customer personas you're trying to reach?
Which social media platforms are you currently active on? (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok)
How has your social media engagement been so far? Are you satisfied with your follower growth and interaction levels?
What type of content have you been posting? Is there a consistent content strategy in place?
What are your main goals for social media? Is it brand awareness, lead generation, customer engagement, sales, or something else?
What key performance indicators (KPIs) do you value the most? (e.g., likes, shares, comments, website clicks, conversions)
Who are your main competitors? Are there any industry leaders you aspire to emulate on social media?
What sets your brand apart from competitors? How do you want to position yourself uniquely?
What types of content do you prefer? (e.g., images, videos, infographics, blog posts)
How would you describe your brand's tone and voice? Is it formal, casual, humorous, professional, etc.?
Are there specific branding elements (colors, fonts, logos) that should be consistently incorporated in your social media posts?
How often would you like to post on each social media platform?
1x per week
2x per week
3x per week
4x per week
5x per week
Do you have a preferred posting schedule?
Yes
No
Who will be responsible for creating content? Will the content be created in-house or by the social media management team?
In-house
SMM team
What is your content approval process? How quickly can you provide feedback and approvals for content before posting?
How would you like to engage with your audience? Will you respond to comments and messages directly, or should the SMM team handle this?
How often would you like to receive reports on social media performance?
Once a month
Every 2 weeks
Lastly, what is your budget?
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